Friday, November 9, 2007

Growth still strong

According to Reuters growth for in-game advertisements is still growing. The video game sector is supposed to have above average growth through 2011. Video games are supposed to make up part of the growth of the global entertainment industry. In the United States the video game industry is supposed to top the music industry. The growth that is supposed to happen will be in key areas like online and wireless gaming as well as the new generation of console and the in-game advertising business.

"By 2011, the worldwide gaming market will be worth $48.9 billion at a compound annual growth rate of 9.1% during the five-year period, with gains slowing every year because of the maturation of the current generation of consoles, according to the report. The compound gains handily exceed the 6.4% advance that PwC eyes for the overall entertainment economy during the period."

The growth of the video game industry continues to grow with sales going steady and increasing. In-game advertising is only part of this huge growth spurt that is supposed to bring the video game industry to the forefront of business and technology today. With video games becoming like the new movie industry the growth that it is experiencing isn't expected to end anytime soon.

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